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How and why building a good landing page ?

How and why building a good landing page ?

by Audrey Lottillier | Jul 21, 2021 | Emailing advertising

What is a landing page ? A landing page is a website page that aims to convert a visitor into a lead. It is a marketing tool that has become very important for gathering information or obtaining new customers; it helps reinforce the key stages of the customer path....
L’emailing, pratique indispensable pour une bonne stratégie marketing en 2021?

L’emailing, pratique indispensable pour une bonne stratégie marketing en 2021?

by Audrey Lottillier | Jul 20, 2021 | Emailing advertising

  Nombreux sont les outils pour communiquer et atteindre le client. Mais, d’après les spécialistes du marketing, l’emailing est la solution idéale pour communiquer efficacement avec vos clients. D’abord, l’emailing est très simple à mettre en place,...
What is the best time to send an emailing?

What is the best time to send an emailing?

by Audrey Lottillier | Jul 7, 2021 | Emailing advertising

Your email is ready but you don’t know when to send it? Whether in B2B or B2C, in order to optimise the performance of your emailing campaign (click-through rate, open rate, etc.), it is necessary to choose the right time to send your emails. We give you some...
Be up to date on your definitions !

Be up to date on your definitions !

by Audrey Lottillier | Jun 30, 2021 | Emailing advertising

Because we all need to be up to date on our definitions, we’re sharing with you Hubspot’s glossary of the essential terms in email marketing: Hubspot...
How to make a good emailing so that it is well delivered?

How to make a good emailing so that it is well delivered?

by Audrey Lottillier | Jun 23, 2021 | Emailing advertising

There are various marketing actions today to reach customers, emailing is the most effective practice in marketing; almost 9 out of 10 marketers use emailing to deliver content. In 2019, more than 293.6 billion emails were sent and received daily and this figure is...
How using email marketing is important for your business ?

How using email marketing is important for your business ?

by Audrey Lottillier | Jun 14, 2021 | Emailing advertising

Today, 4 billion of people use email everyday and there are expected to be 4.2 billion by the end of 2022. This article written by campaignmonitor explains how using email marketing can be good for your business. 7 reasons to use email marketing for your business are...
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