Retail app installs up 3% in Europe!

Retail app installs up 3% in Europe!

In 2021, following the covid restrictions, retail apps were one of the most coveted app categories. 572 million shopping apps were downloaded, an increase of 3%, with AliExpress and Wish leading the way in terms of downloads. Shein has been the first retail app in...
Consumers spent 25% more on apps in 2021!

Consumers spent 25% more on apps in 2021!

According to App Annie data, consumers spent 25% more on apps this year and reached $135 billion. On the other hand, downloads increased by 8% to reach 140 billion. The fastest growing apps were video editing and sharing apps such as CapCut, MX TakaTak and Moj. And...
10% more installs for e-commerce apps!

10% more installs for e-commerce apps!

This year, e-commerce apps have grown globally by 10%, with Shopee leading the way. E-commerce app installs have particularly increased in EMEA (15%), LATAM (11%) and APAC (9%), mainly due to Covid restrictions. Among the top 150 e-commerce apps, the number of average...
Social casino apps growth is still up!

Social casino apps growth is still up!

Do you use social casino apps ? According to the Liftoff and GameRefinery reports, during the pandemic, $1 billion was spent on social casino apps on iOS. More than half of the users of this category of apps are over 45 years old. Despite the lifting of covid...