What a move for Take-Two! !
Take-Two Interactive, the world-famous video game publisher, has acquired the mobile game manufacturer: Zynga. The cost of the deal is over 11 billion dollars.
The producer of Grand Theft Auto and NBA 2K is expanding through the acquisition of a specialist in mobile and social games. Indeed, this redemption will enable Take Two to roll out more smartphone versions of its popular titles, create even better games, reach a wider audience and increase its revenue from consumer spending.
This transaction values Zynga at approximately $12.7 billion and places the company among the largest in the history of the video game industry.