Home Improvement


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The home improvement industry thrives on a constant flow of qualified leads. Whether you’re a well-established firm with a large team or a boutique contractor known for personalized service, the challenge remains the same: securing a steady stream of high-quality leads.

Just like in all Lead Generation projects, quantity isn’t enough. You need leads who are actively considering home improvements projects and genuinely interested in exploring your services. This is where our expertise comes in.

We develop targeted lead generation strategies specifically tailored for solar panels, windows, heat pumps, air conditioning, insulation, and other home improvement services. We leverage a multi-channel approach to reach potential customers across various platforms, ensuring your campaigns connect with the right homeowners at the right time.

Our focus is on generating high-intent leads. These are leads who are actively researching, budgeting, and planning their renovation projects. By connecting you with these highly engaged leads, we help you fuel your growth and achieve success in the competitive home renovation market.

Here’s what sets us apart:

  • Targeted Lead Generation: We go beyond a shotgun approach. Our strategies are focused on attracting homeowners with specific projects needs who are most likely to convert into paying customers.
  • Multi-Channel Reach: We utilize a diverse mix of digital platforms, including search engines, social media, targeted email marketing, and strategic partnerships to maximize your lead capture potential.
  • High-Quality Leads: We prioritize generating leads who are not only interested in your services but also project-ready and pre-disposed to take action.

Our Solution

In the competitive home renovation industry, a robust lead generation strategy is the cornerstone of success. We don’t rely on a single tactic; instead, we leverage a powerful multi-channel approach to maximize your lead capture and visibility across various digital platforms.

Here’s how we fuel your growth:

  • Targeted Campaigns: We utilize Google Ads (search, video, and display) and Meta Advertising to reach homeowners actively searching for renovation services.
  • Native Advertising Expansion: We broaden your reach through platforms like Taboola and Outbrain, seamlessly integrating your brand message with relevant content for potential customers.
  • Engaging Email Marketing: Targeted email campaigns nurture leads and keep your services top-of-mind throughout their renovation journey.

Beyond reach, we focus on efficient lead capture and conversion. We design and develop customized landing pages and forms, whether branded, co-branded, or white-labeled, specifically tailored for the home renovation industry. This ensures a seamless user experience optimized for capturing high-quality leads.

Real-Time Optimization for the Best Results: We ensure real-time lead quality monitoring through direct integration with your CRM systems or by working closely with you. This allows for immediate campaign adjustments and continuous refinement of our strategies. Our focus? Securing the highest-quality leads: homeowners actively planning renovations and ready to discuss their project with you.

Boosting Engagement with Cutting-Edge Techniques: We incorporate sophisticated SMS automation strategies to enhance user engagement and encourage potential customers to initiate contact with your sales team. This multi-faceted approach ensures we not only meet your lead generation goals but exceed them.


The Results

We understand the importance of a strong start for your home renovation business. That’s why we launched our specialized lead generation campaigns with a comprehensive suite of marketing tools:

  • Google Ads: Targeting potential customers actively searching for renovation services.
  • Social Media Engagement: Connecting with homeowners across popular platforms.
  • Native Advertising: Seamlessly integrating your brand with relevant content.
  • Targeted Email Campaigns: Nurturing leads and keeping your services top-of-mind.


These diverse methods have been instrumental in attracting a significant number of homeowners interested in renovation projects.

The results speak for themselves. Since launching our campaigns, we’ve successfully generated over 60 000 quote requests, each demonstrating a strong interest in exploring home renovation options. This achievement highlights two key aspects of our service:

  1. Targeted Lead Generation: We craft campaigns that reach the right audience, delivering leads most likely to convert into paying customers.
  2. High-Value Leads: We go beyond quantity. Our focus is on generating leads with a genuine interest in home improvement projects, fueling your market engagement and sales pipeline.

By leveraging a variety of cutting-edge digital marketing techniques, we continuously support and enhance your lead generation efforts. We help you maintain consistent growth and a competitive edge in the dynamic home improvement industry.

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